Outbound Cadence Planner
Turn the 17-day pattern into a dated sales cadence template for one account. Pick the tier, your channels, a start date and the buyer's working week, and get a touch calendar you can copy. Runs in your browser; your answers stay on your device.
- Runs in your browser
- Your numbers stay on your device
- No sign-up
Updated 28 Oct 2026 · Free, no sign-up
How to use it
- Step 1: Answer four questions: the account's tier, your start date, the buyer's working week and the channels you can use.
- Step 2: Read the dated calendar: every touch on a working day, with what it adds.
- Step 3: Copy it into your calendar or tracker, and stop the moment anyone replies.
Four questions
12 touches over 17 working days, five channels, researched per person.A Monday or Tuesday works best. If the date is not a working day, the plan starts on the next one.The buyer's week, not yours. Day numbers count their working days.Your touch calendar
Pick a start date on the left and the dated plan appears here.
Want this in your inbox?
Optional. We use your email only to send you this, nothing else.
Your answers stay in this browser. We receive nothing unless you choose to email yourself the plan. The full pattern with stop rules and a tracker is in the 17-day cadence template.
How the cadence works
The Tier 1 pattern is the one we run on our own best accounts: 12 touches over 17 working days across LinkedIn, email, phone, a voice note and a video note. Each touch adds something new, which is why the plan starts after the research, not before it. Tier 2 drops to 9 touches over 10 days on four channels; Tier 3 is 5 touches on email and LinkedIn only, because thinner research honestly supports fewer touches.
The calendar counts the buyer's working days, not yours. That matters most across regions: much of the Gulf works Sunday to Thursday, and a touch that lands on someone's day off is read last on their busiest morning. The tool cannot know local holidays, so check the buyer's calendar and slide any touch that collides.
A cadence is a plan for starting a conversation, not a machine for finishing one. The only touch that must happen on schedule is the first; every later one stops the moment anyone replies.
Why this works on named accounts
Common questions
What is a good sales cadence for B2B?
For a researched Tier 1 account we run 10 to 14 touches over 17 working days across up to five channels. Tier 2 gets 8 to 10 touches on four channels and Tier 3 gets 5 to 7 on email and LinkedIn, because thinner research supports fewer honest touches.
How many days between follow-ups?
Two to four working days early in the sequence, stretching as it ages. Count the buyer's working days, not yours, and shift any touch that lands on their holiday.
What happens when the cadence ends?
One of three exits: a conversation is running, you widen to a named colleague with their own reason, or you park the account for 90 days with a dated note. Never rerun the same cadence at the same person with the same messages.
Can I use this without the phone or video?
Yes. Untick a channel and its touches move to email or LinkedIn. The plan is honest about the swap, and a thinner channel mix simply means each touch must carry more.
Is anything I type saved or sent?
Your answers stay in this browser. Intandemly receives nothing unless you choose to email yourself the plan.
More from the Academy
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12 Cold Email Templates for Named Accounts
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You leave with 12 templates under 110 words, the research each one needs, one filled-in example and a five-point check.
Want this run on your key accounts?
Tell us which accounts you need to open. We will show you how we would work them.
