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Case Study
BEST SAP
SAP Finance Technology · MENA and APAC
BEST SAP provides technology solutions that optimize SAP based financial processes, specializing in Accounts Payable and General Ledger operations.
Business Challenge
BEST SAP faced a competitive market, a need for scalable personalization, targeted reach and sustained engagement with finance decision makers.
Intandemly Approach
- Targeted Account Based Sales approach
- In depth lead research and tailored messaging for finance leaders
- Multichannel outreach via LinkedIn, email and voice notes
- Defined ICP targeting for SAP based financial operations
Result
BEST SAP elevated visibility among finance leaders and built meaningful connections aligned with its growth goals in MENA and APAC.
Company Name
BEST SAP
Industry
SAP Finance Technology
Region
MENA and APAC
Campaign Objective
Boost brand visibility, position BEST SAP as a trusted SAP solutions partner and secure high value qualified prospects focused on financial efficiency and compliance.
Business Challenge
BEST SAP faced a competitive market, a need for scalable personalization, targeted reach and sustained engagement with finance decision makers.
Target Audience
- Geography: MENA and APAC
- Industries: Medium to large enterprises using SAP
- Buyers: Finance leaders and teams focused on AP, GL, financial reporting, compliance and process efficiency
Channels Used
- Voice notes
- Account Based Sales outreach
Intandemly's Approach
- Combined in depth lead research with tailored messaging for finance leaders.
- Used multichannel outreach to maximize engagement and response rates.
- Focused engagement on stakeholders fitting the Ideal Customer Profile.
Campaign Execution
- Built targeted account lists around SAP based financial operations.
- Personalized outreach around financial efficiency and compliance priorities.
- Converted interest into high quality meetings with key decision makers.
Verified Outcomes
- Efficient pipeline growth aligned with specific financial needs.
- Stronger credibility among finance professionals in MENA and APAC.
- Engagements focused on companies and stakeholders fitting the BEST SAP Ideal Customer Profile.
Key Learnings
- Finance transformation outreach needs relevance to AP, GL, compliance and reporting priorities.
- Defined ICP targeting improves quality when entering MENA and APAC markets.
“Working with Intandemly has transformed how we approach new markets. Their strategic, personalized outreach has not only elevated our visibility among finance leaders but also build meaningful connections that align perfectly with our growth goals. They’ve helped us build a credible presence in MENA and APAC, opening doors to high-value opportunities.”