The Account-Based Selling Academy
Spears, not nets.
Free tools, templates, scripts and lessons for teams that sell to a short list of named accounts, from a team that has practised account-based selling since April 2017. Free to use. No sign-up.
15 giveaways · 4 tools · 5 lessons · free, no sign-up
Inbound taught companies to be found. Account-based selling teaches them to choose.
Choose the account before the contact. Map the people before the message. Count accounts opened, not emails sent.
Start here
Three steps that turn a list of companies into accounts you can work this quarter.
Browse the library
ChatGPT and Claude Prompts for Writing Cold Emails
For sellers who use ChatGPT or Claude to draft outreach and get emails that sound like everyone else's.
You leave with a set-up prompt, a research block, 10 prompts that draft, cut, criticise and fact-check, and one worked draft.
15 AI Prompts for Account Research
For sellers who use Claude, ChatGPT or Perplexity to prepare for an account.
You leave with a set-up prompt, 15 research prompts in working order, a fact check that catches invented details and a sample of its output.
Want this run on your key accounts?
Tell us which accounts you need to open. We will show you how we would work them.
