Inala Case Study

INALA, a technology company providing cutting-edge power and monitoring solutions to MNOs, TowerCo’s, and other network providers such as American Towers, Vodafone Group, and IHS Towers across emerging markets. We specialize in developing solutions that improve site energy performance whilst lowering operating costs and reducing diesel consumption.

Objectives

Help Telecommunication companies to improve site energy performance whilst lowering the operating cost and reduce fuel consumption with their power and monitoring solutions.

Intandemly developed a targeted strategy to address Inala’s sales challenges, including professional communication templates, simplifying the technical complexities of Inala’s offerings, and ensuring a strong multi-channel presence through LinkedIn, email, and calls. Automated workflows ensured consistent follow-ups, reducing missed opportunities and securing qualified appoitments, enabling Inala’s sales team to focus on impactful client engagements.

 

PLAN OF ACTION

  • Conducted detailed market research to identify key accounts and decision-makers.
  • Developed personalized messaging based on in-depth buyer persona analysis.
  • Executed multi-channel outreach campaigns across email, LinkedIn, and calls.
  • Streamlined meeting coordination to save time and focus on meaningful client interactions.
  • Monitored and refined outreach strategies to maximize engagement and results.

BIG SUCCESS ACCOUNTS

  • METRO TELEWORKS
  • PT SMARTFRONT TELECOM Tbk
  • SMS GLOBAL TECHNOLOGICS

BENEFITS

Account Penetration

Outreaching to C Level executives and decision makers of the companies then collaborating with the team to facilitate the demonstrations and helping them to find out the qualified lead.

Increased Response Rate

A response rate of almost 23% indicates that the messaging and outreach strategies Employed by intandemly were effective in capturing the attention of prospects.

Increase in level of opportunities

Effective rate of opportunities has been increased by increasing traction level by prospects through the outreach process that has bees followed.

“Working with Intandemly helped us overcome long-standing challenges in prospecting and outreach. Their ability to streamline our communications, focus on high-impact accounts, and automate follow-ups ensured we didn’t miss valuable opportunities. The results speak for themselves, with a steady pipeline of qualified leads and stronger client relationships.”

Haydar Budullah

MANAGING DIRECTOR, INALA